Sports Marketing Manager / VBET

Company
SoftConstruct
Category
Job Address
Application Deadline
Sales & Marketing
Yerevan, Armenia
05/04/2025
Responsibilities
- Drive key performance indicators (KPIs) including user count, active users, betting volume, and user engagement across all regions - Optimize Esports betting offerings based on game popularity, regional demands, and emerging market trends - Develop multi-regional marketing strategies tailored to specific audience behaviors and preferences - Plan and execute marketing campaigns for major and minor Esports tournaments to boost user acquisition and retention - Collaborate with regional teams to implement promotional and branding campaigns that resonate locally - Analyze campaign performance and implement iterative improvements to maximize ROI
Required Qualifications
- Experience in Esports betting, sportsbook operations, or gaming - Strong knowledge of the Esports ecosystem (games, tournaments, audience) - Proven track record in multi-regional market growth and localization - Hands-on experience in marketing, user acquisition, and retention - Understanding of risk management and regulatory compliance - Data-driven mindset with strong analytical and project management skills - Excellent communication and collaboration abilities - Bachelor’s degree in Marketing, Business, or related field (preferred) - Proficiency in analytics, CRM, and marketing tools
Application Procedures
Apply here https://peopleforce.softconstruct.com/careers/v/1657-esports-marketing-manager-vbet Please mention in your application that you have learned about this position from MyJob.am
Additional Information
- Competitive experience-based salary - Coverage for the employee and family health insurance - Upskilling and reskilling trainings - Social events, corporate parties - 4 day offs in a year - Transportation