ASO Specialist | VBET

SoftConstruct

- Optimize app pages in the App Store and Google Play to boost organic installs - Conduct competitor analysis and keyword research to enhance app visibility - Create and test various A/B testing strategies and experiments with metadata (titles, descriptions, screenshots, icons, and videos) - Manage and optimize Apple Search Ads (ASA) campaigns to drive paid installs and improve overall app performance - Monitor app rankings in search results and key metrics, such as downloads, conversions, and ratings - Analyze the effectiveness of implemented strategies, including ASA campaigns, and provide regular performance reports - Collaborate with marketing, development, and analytics teams to improve overall app performance - Update and manage data in analytics and monitoring systems - Analyze user reviews to improve ratings and address app issues - Develop recommendations for enhancing both ASO and ASA strategies

- 2+ years of experience as an ASO Specialist - Understanding of search optimization algorithms in the App Store and Google Play - Experience in keyword and competitor analysis - Knowledge of ASO tools (Sensor Tower, AppTweak, AppFollow, etc.) - Experience with Apple Search Ads (ASA) campaign management and optimization - Experience with A/B testing and result evaluation - Understanding of mobile marketing and analytics basics - Ability to analyze data and propose specific solutions for improving performance - Strong communication skills and ability to work in a team

Apply here https://peopleforce.softconstruct.com/careers/v/1417-aso-specialist-vbet Please mention in your application that you have learned about this position from MyJob.am